Media Server Software: Be the Streaming Hero

Such technology offers the ability to record, transcode for adaptive bit rate, transcode for Facebook Live video requirements, and can even provide a time-shift DVR service for your satellite campus and more.

Media Server Software: Be the Streaming Hero
It is amazing to imagine that all these capabilities can be run from a powerful desktop PC. It is also hard to believe that with thoughtful preparation, your only tasks on Sunday morning are to click a few buttons on a webpage.
Media Server Software: Be the Streaming Hero
It is amazing to imagine that all these capabilities can be run from a powerful desktop PC. It is also hard to believe that with thoughtful preparation, your only tasks on Sunday morning are to click a few buttons on a webpage.

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Technology Resource

Worship Facilities Magazine, July-August 2017
The July-August 2017 issue of Worship Facilities Magazine offers a glance at a Texas church and Colorado church, with regard to recent work completed at each facility.
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Have you ever been distracted by video content, in a good way?

Recently, I met a dear friend for lunch, in a popular sports-themed restaurant, where I was peculiarly impressed with the great number of LED displays and video walls showcasing some unbelievable content. As we sat together, commenting on various topics, I asked my friend, “Have you ever thought about where all this content comes from?” 

A multi-sensory media experience is more than simply tuning a DVB receiver to ESPN and setting the display input to HDMI 1.

Without an organized approach, hitting these multiple delivery targets can result in a hodgepodge of overlapping technology and services.

Video content serves a very specific purpose at a very specific time.

In many ways, using video to convey important messaging and information is similar to the complex task of running a small television station. Considering the investment of content creation and acquisition, curation, and delivery, it is critical that audio and video media is delivered at the right time and place in order to maximize the message and return on overall media investment.

As church production leaders, we deliver content across many different modes of technologies and formats.

Quite often, the local church “video guy” is responsible for scheduling content delivery for social media, the church website, public displays, and “just in time” during weekend services.

Without an organized approach, hitting these multiple delivery targets can result in a hodgepodge of overlapping technology and services. As the ministry grows and expands their skillset in content creation, the demand for accurate, timely media delivery will increase, to an extreme. What this means is that the “video guy” will need to get very creative in how media is delivered to different screens.

Imagine being asked to serve live video content to projectors, LED walls, and multiple mounted displays while simultaneously streaming to Facebook Live, YouTube Live, and to visitors of your church website. In the same production, what if you are asked to supplement the live service stream with special content between services for promotional messaging? To complicate matters worse, what if you needed to deliver unique promotional messages, specific to the foyer/lobby, church nursery, or website?

Without a strategy, the initial response may be (politely), “not gonna happen.” Believe it or not, there is a very effective technology that can help you overcome this challenge, to wow the masses, and elevate you to media super hero status: Media server technology.


More About Tim Dougherty
Tim Dougherty is a Senior Solutions Engineer with Wowza Media Systems, based in Golden, Colo. A user technology expert, with more than 20 years of experience in IT, network administration, video production, and project/program management, Tim serves Wowza by helping customers visualize and integrate effective streaming media solutions.
Get in Touch: [email protected]    More by Tim Dougherty

Latest Resource

Worship Facilities Magazine, July-August 2017
The July-August 2017 issue of Worship Facilities Magazine offers a glance at a Texas church and Colorado church, with regard to recent work completed at each facility.


Article Topics

Technology · Video · Streaming · Adaptive Bit Rate · Amino · Content Delivery · Facebook · Formats · Live Stream · All Topics

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